SEO specialists and experts still cannot agree on how many links on a resource page can be acceptable. It is quite clear that a large number of them can lead to the fact that such a website will simply be poorly indexed. So what is the optimal number and is it acceptable to place more than 100 internal links on one page? In fact, there are no examples of any website being sanctioned because the link limit was exceeded. However, there are still consequences. So, for example, one of the latest changes in SEO is formulated as a principle - each subsequent link reduces the weight of the previous one. In other words, link spam can lead to negligible link weight. Let's have a look at an example. There is a small website, the main page of which links to only 3 internal links. It should be borne in mind that according to the rules, for example, Google, the transfer of weight cannot exceed 85%. In other words, no more than 27-28% will be transferred to each page. Now let's assume that the main page will link not to 3, but to 100 pages. Thus, the PR devoted to each page will be within 0.85%. But then what is the optimal number of links? In fact, there is no single expert opinion on this issue. This is due to the fact that the very concept of SEO implies a huge number of different nuances. There should always be a balance between concepts such as the structural depth of the website, the location of internal pages relative to the main one and the configuration of the resource itself. For this reason, when determining the optimal number of links, it is necessary first of all to determine the importance of each page, and whether it really needs link weight. And in conclusion, I would like to say that despite the fact that there really is no explicit limit on the internal link mass, nevertheless there is a rule: do not use more than 100 internal links on one page. Sonar.Network will show all pages with more than 100 links.